While I consider myself a decent (but slow) writer, I’ve never been much of a blogger.  But with the eminent release of ShopWatchBuy.com, here goes nothing….

Right now I’m sitting at the Seaport Hotel waiting for Affiliate Summit East to start which is very apropos considering the idea for ShopWatchBuy hit me on the plane ride home from AS West 2008 in Vegas.

Last night I attended a meeting for the Performance Marketing Alliance (PMA).  The session was very good – lots of very bright people with some excellenct ideas on how we can improve the effectiveness of the Performance Marketing industry.  Perhaps it’s because I’m in DC and worked with the government,  but it occrured to me at my first Affiliate Summit in Miami that an organization such as this is sorely needed.  So I’m very excited that it’s being started, and that I get to voluteer.

After the PMA meeting though, I was reminded why I hate attending shows like this solo.  While everyone is super friendly at AS, you can’t help but feel like a third wheel sometimes.  Many of these folks have worked together for a long time, usually remote from one another.  So this event is a chance for them to socalize as much as anything else.  I think I should get a big hat that says, “Stray Cat, please take me in”